inthemix

Australia's #1 Music Community

inthemix is Australia’s #1 music community. It is the first destination for music-loving 18 to 29 year olds to connect, discover, talk and interact with each other about clubs, music and festivals. inthemix is the most vibrant platform for friends to discuss and debate their passion for music.

inthemix.com.au

Key Stats

Monthly Uniques

280,624 per month

Daily Uniques

13,544 per day

Page Impressions

4,680,492 per month

Frequency

1.94 avg visits per month

Avg Session Duration

3:35 mins:secs

Subscribers

118,874 to our newsletter

Gender

55% male

45% female

Age

Audience Insights

49% Bookmarked

inthemix.com.au

74% Recommended

the site to their friends

49% Saw a Product

for the first time advertised on inthemix

Audience Growth (Total Traffic)

Customer Feedback

We asked our audience if they had to describe inthemix in one word, what would it be?

Amazing Australian Awesome Bible Brilliant Convenient Cool Current Dance Essential Fun Great Handy Helpful Helpful Informative Interesting Leader Music Rad Relevant Reliable Useful

Sources:
Nielsen Net Ratings, Site Census, Domestic Traffic, March 2012
Sound Alliance, Youth Insights Report, Dec 2010

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